Last updated: 13 July 2026

Cookies are small text files placed on your device when you visit a website. This policy explains what cookies balancedmum.co.uk uses, why we use them, and how you can control them.

Essential cookies

These are required for the site to function properly, for example remembering your session and security preferences. These cookies are set by WordPress and cannot be switched off without affecting how the site works.

Analytics cookies

We use Google Analytics and Google Tag Manager, via Google Site Kit, to understand how visitors use this site, such as which pages are popular and how people navigate around. These tools set cookies that collect anonymised, aggregated usage data. You can opt out of Google Analytics tracking across all websites using the Google Analytics opt-out browser add-on.

Third-party and embedded content cookies

Some pages may include content embedded from other sites, and this site uses Gravatar to display commenter profile pictures. These third parties may set their own cookies, which are governed by their own privacy and cookie policies, not ours.

Affiliate link cookies

When you click an affiliate link on this site (for example, to Vinted or Plum), the destination site may set a cookie so they can attribute the referral back to us. We do not control these cookies and they are subject to the third-party’s own cookie policy. See our Affiliate Disclaimer for more information.

Managing cookies

Most web browsers let you control cookies through their settings, including blocking or deleting them. Doing so may affect how some parts of this site work. You can find out how to manage cookies in your specific browser via its help section.

Changes to this policy

We may update this Cookie Policy from time to time to reflect changes in the tools we use. Any changes will be posted on this page with an updated “last updated” date.

Questions

If you have any questions about our use of cookies, contact us at hello@balancedmum.co.uk.